I understand your desire to have three areas visitors click on to find information. However, it is best practice for the user experience to be as simple as possible by cutting steps to desired information. Therefore, I have listed the three principles we believe in above the programs we offer and then tagged each program for each area we believe in. Also the language we are using such as "capital" and "markets" may not be clear to some. It's great to have the information right there for people to learn more while making the connection to what they are accessing.